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What is Spark?

Spark specialises in personal branding for executives – not companies – helping you to market yourself and build a reputation that enables you to be even more successful...just by being yourself.

Find out more...
  • What a personal brand is
  • Why a personal brand delivers
  • How to create your personal brand

  • Spark can help with leadership development, talent management and personal marketing.

    #1 You get expertise

    Spark specialises in one thing - personal brand – to help enhance your confidence, career and credibility just by knowing and being yourself.
    Spark can help with leadership development, talent management and personal marketing.

    #2 You get peace of mind

    Spark offers a service guarantee – pay half in advance and if you're unhappy with our work you don't pay the other half. (And that's never happened!)
    Spark can help with leadership development, talent management and personal marketing.

    #3 You get a personal copywriter

    Spark's Jennifer Holloway puts your words into your mouth, creating the messages you need to share your personal brand with your audiences.
    Spark can help with leadership development, talent management and personal marketing.

    #4 You get the answers

    Spark writes your elevator pitch so you have the answer to the often asked (and often dreaded) question, "And what do you do?"
    Spark can help with leadership development, talent management and personal marketing.

    #5 You raise your profile

    Spark creates engaging profiles for you to use online to generate a presence that truly reflects your personal brand.
    Spark can help with leadership development, talent management and personal marketing.

    #6 You find out what others think

    Spark gathers 360° feedback on your personal brand, revealing what people say about you when you’re not in the room.
    Spark can help with leadership development, talent management and personal marketing.

    #7 You get advice

    Your 360° feedback is personally collated and analysed by Spark’s Jennifer Holloway - so you get considered insight along with the data.
    Spark can help with leadership development, talent management and personal marketing.

    #8 You get know-how

    Spark's Jennifer Holloway has a knack for spotting your personal USP and a way with words to help you share it, having honed her skills over 15 years in PR.
    Spark can help with leadership development, talent management and personal marketing.

    #9 You get the personal touch

    Spark’s Jennifer Holloway works with you from beginning to end, so you never get anything less than a personal service and her full wisdom.
    Spark can help with leadership development, talent management and personal marketing.

    #10 You get honesty

    As 'The Antidote To Yes Men' Spark's Jennifer Holloway gives you down-to-earth, straight talking advice (with no finessing).
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    Free Personal Brand Audit

    Take the Personal Brand Test

    How good are you at communicating your personal brand to others? This FREE survey will help you to find out... Take the test!

  • Recent Blogs

    • Is anybody there? (or is silence damaging your brand?)Is anybody there? (or is silence damaging your brand?)

      Doing nothing is a fast way to damage your personal brand. Continue reading →… »

    • What your clothes reveal about youWhat your clothes reveal about you

      A new book suggests your clothes reveal a lot about your personal brand. Continue reading →… »

    • Dress code? What dress code?Dress code? What dress code?

      How do you decide what to wear to work to show your personal brand? Continue reading →… »
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